OUR INVESTMENT PRINCIPLES

— THE 9 EAGLE EYE —

LONG-TERM PHILOSOPHY: GUIDING OUR INVESTMENT DECISIONS.

Brave Capital offers investments with various strategies, with an overarching theme running through the management and guidance we provide to clients:

Challenge everything. Think differently. Be passionate. Be patient. And be brave.

The 9 investment principles are intrinsic to our company and its success, and are a core component of Brave Capital culture.

THE THREE BASIC PRINCIPLES

SMALL SIZED, EARLY STAGE ENTERPRISES

Brave Capital focuses on small-sized enterprises and/or start-ups for investment funds. This business segment in particular tends to come up against challenges regarding funding, and businesses are often owned and run by those with roots in local communities. Investment in these companies can have a direct impact on the people we want to reach.

INTERNATIONAL TECHNOLOGY & GROWTH OPPORTUNITIES

Brave Capital’s investment profile centers on investing in companies with skilled founders who have developed scalable technology and business concepts which automate processes and create value for both partners and customers, with growth opportunities in the international market.

TIME TO MARKET & MOMENTUM

The momentum factor is about investing in companies that are in the right place at the right time. We value companies that have been through, or are in, the concept and investment phase. And, of course, we value companies that are ready for growth. We emphasize the momentum factor as being paramount, and it "boosting" the return.

PARTICIPATION PRINCIPLES

INVOLVEMENT

The backbone of Brave Capital is its active involvement in the companies it invests in. We are active investors who are keen to participate in management, operations and on the board. Having founded and started several companies, it's innate.

ENTREPRENEURS EXPERIENCE & NETWORKING

We've been entrepreneurs at Brave Capital for 25 years. We want to use our entrepreneurial experience. We know networking and relationships are key to business development: collaborating with good partners is crucial when developing technology and concepts for strategy set up.

STRATEGIC COMPETENCE

Strategic competence management involves a targeted and holistic focus on competence and planning, as well as the implemention and evaluation of measures to ensure a company reaches its goals. Brave Capital has ample experience in producing strategic frameworks and putting such plans into practice.

CARE PRINCIPLES

ENTREPRENEUR CARE

An important criterion of our investments is to take care of entrepreneurs, management and employees. In our experience, talented and well-positioned leaders are most successful when they are part of a stable and competent team.

SHAREHOLDER CARE

We care about a close and positive collaboration with owners and shareholders. This can be achieved by building a company that is committed to ongoing cooperation and establishing positive cooperation at all times.

SUBSTAINABLE CARE

We are concerned about how our business affects people, the environment and our society. As a result, we carefully consider sustainability every step of the way. Our goal is to combine sustainability and managing capital in a way that provides a high return for shareholders and has a sustainable future.